How is it made?

Crafted with care. Designed with soul.

At Aupra, every keychain is more than just an accessory — it’s a story waiting to be carried with you. Behind every little detail is a moment of thought, a spark of inspiration, and a pair of hands putting heart into craft.

From Nature to Your Pocket

We begin with materials that speak to us — Baltic amber, strong leather, solid brass, and crystals with character. Each piece is carefully selected, not just for its look, but for how it feels and how it lasts. These are materials that have stood the test of time and still manage to surprise with their beauty.

Handmade by Real People

There’s no factory line here. Just real people, working with simple tools, steady hands, and lots of passion. Our small team of artisans treat each keyring as a little piece of art — cutting, shaping, wrapping, and polishing every element by hand. No two are exactly the same, and that’s what makes them special.

Time, Patience & Love

Creating each piece takes time — from wrapping leather by hand to placing amber stone by stone. Every turn of a tool, every detail added, is done with patience. We’re not in a rush, because we believe great things shouldn’t be hurried. You can feel it in the finish, the texture, and the way each piece fits in your hand like it was meant to be there.

Designed to Carry Meaning

Whether it’s a gift or a treat for yourself, we know our keychains often become part of someone’s daily life. That’s why we create them with warmth in mind — to bring a little moment of joy, a small reminder that beauty can be found in the everyday.

Some pieces have special messages, others simply speak through their design. But all of them carry a touch of emotion — from us, to you.

Thank You for Supporting Craft

By choosing Aupra, you're supporting a different way of doing things — thoughtful, slow-made, and human. We’re proud to make each item with integrity and soul, and we hope that when you hold one in your hand, you feel that too.